Privacy Policy

Who we are

InsightScout is operated by C.M. Leal LTDA. This policy explains what data we collect, why, and how we handle it.

What we collect

• Account information: name and email address (provided via Clerk authentication)
• Project data: product descriptions, goals, website URLs, and competitor information you enter when creating projects
• Usage data: insights viewed, feedback ratings, and feature usage
• Attribution data: first-touch referral and campaign parameters (for example, UTM tags and landing path) so we can understand which acquisition channels work
• Advertising measurement data: Google Ads click and conversion signals when you arrive from or interact with our ads
• Payment data: handled entirely by Stripe. We do not store credit card numbers or payment details.

What we don't collect

• We do not sell your personal data
• We do not collect your social media credentials
• We do not track your activity outside of InsightScout

How we use your data

• To provide and improve the Service
• To generate insights relevant to your projects
• To send you daily digest emails (you can opt out anytime)
• To process payments via Stripe
• To understand which acquisition and upgrade paths actually work
• To measure and improve advertising performance

Third-party services

We use trusted third-party service providers to operate InsightScout and process data on our behalf. These may include providers for:

• Authentication and account management (for example, Clerk)
• Payment processing (for example, Stripe)
• AI processing and analysis (for example, OpenAI)
• Email delivery (for example, Resend)
• Advertising measurement (for example, Google Ads)
• Hosting, infrastructure, and background processing

These providers process data only as needed to help us operate the Service. We do not sell your personal data.

Public data we scan

InsightScout scans publicly available content across online communities and websites, including recent public X posts retrieved through the official X API when that source is enabled. We do not access private messages, locked communities, protected accounts, or any content that requires authentication. All data we analyze is already publicly accessible. We are not affiliated with, endorsed by, or partnered with any of the platforms or websites we scan. Third-party content remains subject to the rights, terms, and policies of its original authors, publishers, and platform owners.

If public content becomes unavailable through a source API, or if a platform or account owner requests removal, we may remove that content from InsightScout.

Third-party platforms and trademarks

InsightScout may reference third-party platform names to describe supported sources, comparisons, or use cases. Those names, trademarks, service marks, and logos belong to their respective owners. Reference to a platform does not imply endorsement, partnership, or affiliation. Platform availability, policies, and technical access can change at any time, which may affect how parts of the Service operate.

Data retention

Your account data is retained as long as your account is active. Project data (threads, insights) is retained according to your plan's history limit. When you delete a project, its data is permanently removed after a 24-hour cooldown period. When you delete your account, all associated data is deleted.

Your rights

You can: access your data through the dashboard; export your insights; delete your projects; opt out of email communications; request account deletion by contacting us.

Contact

Questions about your privacy? Email us at hello@insightscout.co.